Privacy Policy
How we collect, use, and protect your information, including SMS consent.
1. Who We Are
Westline Funding ("Westline," "we," "us," or "our") provides working capital to small and medium-sized businesses through the purchase of future receivables. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit westlinefunding.com, submit a funding request, or communicate with our team.
2. Information We Collect
Information you provide directly
- Application information: business name, owner name, phone number, email address, monthly revenue, time in business, state, industry, and requested funding amount
- Financial documents: bank statements submitted as part of the underwriting process
- Contact information: name, email, and phone number when you contact us or submit a form
- Communication records: messages, emails, call records, SMS consent records, opt-out requests, and customer-care requests when you communicate with our team
Information collected automatically
- Device and browser information: IP address, browser type, operating system, and device identifiers
- Usage data: pages visited, time spent, referring URLs, and click patterns
- Cookies and similar technologies: we use cookies to improve site functionality and analyze traffic
3. How We Use Your Information
We use the information we collect to:
- Process your funding application and make underwriting decisions
- Communicate with you about your application, funding status, and account
- Send you marketing communications with your consent, including information about funding options, renewals, document requests, application updates, and account support
- Improve our website, services, and customer experience
- Comply with legal obligations and enforce our agreements
- Detect and prevent fraud
4. SMS and Phone Communications
By providing your phone number and opting in to communications, you consent to receive calls and SMS messages from Westline Funding about your funding request, document needs, application status, account support, and related funding options. Message and data rates may apply. Message frequency varies.
You can opt out of SMS communications at any time by replying STOP to any message. For help, reply HELP or contact us at info@westlinefunding.com or 855-439-0082. You can opt out of phone calls by requesting removal during any call or by contacting us directly.
SMS opt-in consent and mobile numbers are not sold, rented, shared, or transferred to third parties or affiliates for their marketing or promotional purposes. We may share mobile information only with service providers that help us deliver messages, manage consent, support customer care, or comply with law, and those providers may use the information only to provide services to Westline.
5. How We Share Your Information
We do not sell personal information. We may share information only as needed to operate the business, review funding requests, support merchants, and meet legal obligations. We may share information with:
- Service providers: companies that help us operate our business, including communication platforms, bank-link providers, document processors, analytics vendors, hosting providers, and security providers
- Underwriting and funding support: parties involved in reviewing, documenting, funding, servicing, or supporting your funding request
- Legal and regulatory: when required by law, court order, or government regulation
- Business transfers: in connection with a merger, acquisition, or sale of assets
The SMS and mobile-data limits above still apply. Your SMS opt-in consent is not shared with unaffiliated third parties for their own marketing or promotional use.
6. Data Security
We implement industry-standard security measures to protect your personal information, including encryption of data in transit and at rest, secure access controls, and regular security assessments. However, no method of transmission over the Internet is 100% secure.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Financial records are retained in accordance with applicable regulatory requirements.
8. Your Rights
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of marketing communications
- Request a copy of your data in a portable format
To exercise any of these rights, contact us at info@westlinefunding.com or call 855-439-0082.
9. Cookies
We use cookies and similar tracking technologies to analyze website traffic and improve your experience. You can control cookie preferences through your browser settings. Disabling cookies may affect site functionality.
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to read their privacy policies.
11. Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Continued use of our services after changes constitutes acceptance.
13. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us:
- Email: info@westlinefunding.com
- Phone: 855-439-0082